Bachelor of Arts (Honours) - Marketing and Mathematics (MK01)

Marketing is one of the most challenging, fast-moving and exciting disciplines in the world of business. Liverpool Hope University's Marketing degree has a theoretical focus that is combined with practical examples of how companies apply the theory on a day-to-day basis, meaning that what students learn is not only academically sound but also rooted in the realities of today’s dynamic marketplace.

During the degree, students will be provided with the key skills and knowledge that will enable them to understand the marketing context, marketing research and the discipline’s central role to business success, while allowing them to reflect on the moral and ethical implications of marketing behavior. The ever advancing fields of Social Media and Digital Marketing run through the Marketing curriculum as central themes and allow them to reflect on the many challenges and opportunities that these technological and cultural changes provide. Liverpool Hope University believes students' ability to gain meaningful employment after they graduate is really important, so there is a strong focus on helping them to develop their employability skills.

At Liverpool Hope University, students will develop a passion and enthusiasm for mathematics and its applications. Mathematics encompasses many analytical and numerical methods that are used to solve scientific and industrial problems.

The program has been designed to help students develop strong analytical and numerate abilities and skills so that they learn how to look at problems, break them down into simpler questions and then solve them. Mathematics at Liverpool Hope University can be taken as a single honours degree or a combined honours degree with a related subject.