Bachelor of Arts (Honours) - Drama and Marketing (DE07)

Liverpool Hope University’s creative community is internationally renowned and world-leading in drama research and practice. Students will develop their acting skills, their ability to facilitate drama sessions, as well as improving their critical writing skills. The university makes use of the many theatre venues in Liverpool, from the traditional Everyman/Playhouse to the experimental Tate Liverpool as well as their own Capstone Theatre, several well-equipped studio theatre spaces dedicated for student use, and their very own Hope Theatre Company – of which students could play a part. Marketing is one of the most challenging, fast-moving and exciting disciplines in the world of business. Liverpool Hope University Marketing degree has a theoretical focus that is combined with practical examples of how companies apply the theory on a day-to-day basis, meaning that what students learn is not only academically sound but also rooted in the realities of today’s dynamic marketplace. Students will be provided with the key skills and knowledge that will enable them to understand the marketing context, marketing research and the discipline’s central role to business success, while allowing students to reflect on the moral and ethical implications of marketing behavior. The ever advancing fields of Social Media and Digital Marketing run through the Marketing curriculum as central themes and allow students to reflect on the many challenges and opportunities that these technological and cultural changes provide.