Bachelor of Arts (Honours) - Business Management and Marketing (NN15)

The Bachelor of Arts in Business Management and Marketing provides students with the skills and experience in both business management and marketing they need to prepare themselves for a creative and successful career.

Many of the jobs graduates will hold in the future don’t exist yet and this degree will teach them management fundamentals to deal with today’s complex and changing business landscape.

The course develops students' expertise as a marketer, as they apply business management and marketing theory to a range of marketing projects and apply their skills to realistic business scenarios.

Graduates will have opportunities to work on live business projects with real-world clients, as they apply their knowledge to produce creative solutions and develop their confidence, business knowledge, critical thinking, and resilience to prepare them for future career.