Bachelor of Arts - Fashion Marketing (Honours)

This vibrant course will inspire a considered and creative approach to fashion marketing. Student will develop their own distinctive skills, underpinned by a broad understanding of the social, cultural, political, and ethical influences on this global industry.

Explore the diverse range of evolving theories and practices that support fashion marketing. There are opportunities to develop themselves in areas such as PR & promotion, branding, advertising, visual merchandising, digital and social media marketing, content creation and trend forecasting.

Theory and practical work are explored through team tasks and individual portfolio building using industry-standard equipment, Mac suites, and specialist software tools. Our students have the freedom to study the versatility of fashion marketing, working collaboratively with students on other courses such as Fashion Photography, Fashion Design, and Filmmaking.