Bachelor of Science - Business Administration and Management Information Systems

Marketing. Finance. Operations. Management. Technology. Data analytics. Organizational behavior. Business administration majors will learn about all of the key pieces involved in starting, running and growing a business, like the ability to communicate clearly, think critically, solve problems and lead teams. Classes often include real-world case studies that bring the business world to life and challenge students to think about what they would do in similar circumstances. Choosing a specific business concentration (or two) will let students dive in and focus on one area, typically with a series of upper-level courses in their junior and senior years.

At the UB School of Management, students can choose from a range of concentrations, including:

• Data analytics—apply advanced methods and models to business challenges as students learn to analyze, manipulate and draw inferences from large data sets. • Entrepreneurship—learn how to think creatively, start a small business and use entrepreneurial skills within a larger organization. • Financial analysis—gain a deeper understanding of financial issues as students prepare financial statements, analyze cash flow and study risk versus return for capital investments. • Human resources management—study effective leadership and motivational practices for recruiting, developing and retaining people within an organization. • International business—get a global perspective on economics, trade, corporate cultures, marketing across borders, managing international finances and other key topics. • Management information systems—solve business problems using technology such as databases, network devices, cloud technologies, computer-based systems and programming languages. • Marketing—prepare for a career in sales or marketing as students learn about creating and overseeing marketing programs, including consumer behavior, digital marketing, brand management and other topics. • Operations and supply chain management—study strategic quality management, optimum supply chain configurations, modern project management and other concepts that give organizations an advantage.