Bachelor of Arts (Honours) - Creative Industries Business Management and Musical Theatre (CI04)

The lecture series for this course will follow two interdependent, integrated streams. One will develop students’ historical, theoretical and critical awareness of the relationship between arts, cultural entrepreneurship and business management from a variety of viewpoints – film, music, dance, theatre, festival, gallery etc. The other series will be more professionally focused exploring the changing environment with respect to business methods (finance, planning and the law), and marketing and branding strategies within the creative industries.

The practical seminars and workshops for the course will focus around important case studies to highlight different business models within the creative industries from SMEs to national organizations as well as allowing an opportunity to explore important, innovative approaches to marketing and communications strategies within the sector.

Liverpool is a vibrant city, tapping into the momentum and energy of a diverse creative scene that stems from a long history as an international port city. Musical Theatre continues to play an integral role in its ever-changing theatrical landscape.

This degree allows the study of Musical Theatre from performative, as well as directorial/production points of view. With us, Students will study the creative and conceptual interactions that exist between words, music and movement, that underpin the threefold performative relationships between music, dance and acting that communicate and express the art form of Musical Theatre.