The public relations program provides practical, real-world training and experience in the planning and implementation of comprehensive public relations strategies and tactics. Specific technical skills are mastered through a well-sequenced core set of courses that provide each graduate with a portfolio of work, professional experience and significant interaction with real clients and brands.

Positions in the field of public relations include social media manager; communications director; newsletter editor; special events coordinator; publicity director; speech writer; crisis management consultant; media relations manager; researcher and public relations director for corporations, education, government and nonprofit organizations. PR is a growing, values-driven industry with high standards of excellence, integrity, ethics and accountability.