With a focus on North American business practices, the Business Diploma – Marketing Specialization program prepares students for careers in the global economy. Under the guidance of working industry professionals, they will practice and apply traditional and digital marketing concepts using real-world tools. Students will develop a strong foundation in advertising, business communication (written and verbal), digital marketing, sales and customer service, and event management. Additionally, the program will strengthen their interpersonal skills to help them integrate seamlessly into a diverse workplace. In a collaborative and safe environment, they will gain the confidence to take creative risks and push their imagination. By the end of this program, students will develop an impressive portfolio showcasing the work they produced, an ability to self-promote and be fully prepared to take the next step to build their dream career.

Potential careers include: • Marketing Assistant or Coordinator • Communications Assistant or Coordinator • Event Assistant or Coordinator • Social Media Specialist • Email Marketing Specialist • Content Creator or Writer • Product Marketer • Public Relations Assistant or Coordinator • Brand Ambassador or Influencer • Field Marketing Coordinator • Business Development Representative or Manager • Account Representative or Manager • Customer Service Representative or Manager