2-Semester Pathway - International Foundation Year - Art, Media and Architecture - Transfer to Bachelor of Arts (Honours) - Fashion Marketing

This program consists of a pathway program offered by StudyGroup at the International Study Centre for the University of Huddersfield followed by entry into a university program offered at the University of Huddersfield. In your international foundation year, you will study courses related to your intended field of study alongside English to develop and enhance your skills as a student. Advancement into your intended program depends upon the successful completion of the pathway program. The International Foundation Year in Art, Media and Architecture will provide you the skills and tools necessary for success in an undergraduate degree in an array of fields such as design, media, journalism and even fashion design. During your time at the University of Huddersfield, you will study core subjects as well as optional subjects as media campaigns intentionally crafted for your chosen field of study. All of these skills will be key for future academic success at the University of Huddersfield. On the course, you’ll develop your understanding of how the fashion industry works to promote and market fashion, focusing on social media, digital advertising, event planning, styling, branding, and trend forecasting. You’ll use our resources and our inter-disciplinary environment to personalise your learning and develop a wide range of skills to help you become a confident player within fashion. Sharing modules with students on other fashion courses, you’ll develop a broad understanding of the industry and the opportunities within it, before focusing on your specialism of fashion marketing. You’ll also work on an exciting range of industry-focused projects to help build your brand awareness and marketing skills; past students have delivered exciting live projects for brands such as Coach, Patrick, Something Wicked, and Primark. The dynamic environment of marketing provides diverse, challenging, and exciting opportunities in roles such as marketing, branding, advertising, PR and event planning. You may also opt to go into fashion and textile buying management, business marketing, business management and more. You could choose instead to further your studies in, for example, business studies, design management, retailing, buying or fashion promotion and more.