The programme examines the disruption caused by the world's fourth industrial revolution. With emerging technological breakthroughs in the fields of artificial intelligence, robotics, the Internet of Things, autonomous vehicles and drones, smart materials and many more, the role of design and innovation in digital media and technology is critical in generating solutions and advancing society.

In addition, students will learn hard skills that are in high demand across the digital sector. These skills include coding, digital imagery design, moving image and motion graphic design, digital brand strategy, user interface design and UX design.

The masters includes live industry projects with design-led companies, and the option of international travel to trade and industry shows.