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Genesee Community College - Batavia
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There are over one billion global tourists annually, and e-commerce and globalization continue to create new destinations and new markets every day. Program Learning Outcomes • Apply critical thinking skills as necessary to effectively function as an employee or entrepreneur in the tourism and hospitality industry. • Explain basic theories related to the hospitality industry (tourism, destination management, marketing, event planning, hotel operations and food and beverage management). • Apply various techniques common to the delivery of hospitality services industry (tourism, destination management, marketing, event planning, hotel operations and food and beverage management). • Communicate effectively in a variety of modes, utilizing technology as appropriate. • Utilize effective interpersonal communication techniques in a variety of individualized and group situations. • Work effectively as a contributing member or leader of a team. • Discuss in depth various current events and future trends (including sustainability) related to the hospitality industry. • Describe the global impact of various trends within the hospitality industry. • Identify and describe the impact of various historical events on the development of the modern hospitality industry. • Discuss the contributions and accomplishments of key hospitality industry pioneers. • Interpret basic financial statements used in the tourism and hospitality field.
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