Bachelor of Arts (Honours) - Business Management and Marketing

Program Description Developing students understanding in two areas of study, on a state-of-the-art dedicated business campus will allow them to grow into a confident business professional at a UK top 20 Business School (Chartered Association of Business Schools ranking, 2018).

Marketing is all about inspiring potential customers in a way that makes them want to buy or experience the products and services . Chester's fast paced and increasingly digital world needs, now more than ever, creative and innovative marketers that can anticipate and meet the changing needs of customers and organisations. This course will prepare students for this exciting challenge by embedding real marketing experiences throughout students' studies, making them more employable. The business campus is both state of the art and welcoming. This is a special and unique place that will enable them to flourish and grow from undergraduate student to confident business and marketing professional.