Pre-Masters in Business and Management - Continue to Master of Science - Marketing

At the postgraduate level, LBIC provides the highly acclaimed Pre-Master's programme leading to an excellent range of Brunel University London Master programmes in business and management, computing, engineering & design and arts. After successfully completing the programme students will advance to their chosen progression degree.

Good marketing is pivotal for business success. From a cohesive brand identity to coherent communications, marketing is a key area which requires significant investment of business resource. The Brunel Marketing MSc provides graduates, professionals or consultants with critical insights into how to successfully manage this by following the marketing best practice of national and international organisations. This is an opportunity to study traditional and contemporary marketing philosophies and theories which are based upon academic research as well as real world practices. It’s also possible to gain sought after qualifications in Professional Marketing from the Chartered Institute of Marketing (CIM) and become a member while students study their master’s in Marketing. Students will develop critical and creative skills, procedural thinking, and expertise that enable them to generate, implement and evaluate organisational activities that satisfy the requirements of both their employer and their customer base. Practical experience can be gained in the Business Planning module by creating a business plan with a route to market for a real entrepreneurial venture.