Bachelor of Science - Business Administration - Business Analytics

The confluence of the availability of big data, methodological developments, and explosion in computing power and storage capacity has given rise to the popularity of business analytics in a wide range of industries across public and private sectors. Business analytics encompasses approaches that transform data into information and insights, thereby allowing for informed data-driven decision making. Today’s organizations seek professionals with the business analytics skills to gain and maintain their competitive advantage.

The Bachelor of Science in Business Administration (BSBA) program with an option in Business Analytics focuses on preparing students for careers in a very fast-growing field of business analytics. The program provides them with a strong foundation of business analytics to effectively address the opportunities and challenges opened up by massive amounts of data, methodological developments, and the explosion in computing power and storage capacity. The program also ensures that students build and develop the ability to apply the knowledge and skills to business problems for data-driven decision making.

Note: This is a STEM program offered by California State University, Northridge.