Advanced College Diploma - Business Administration – Marketing (BAM) (Optional Co-op)
Seneca Polytechnic - Newnham Campus
What you will study
A Business Administration – Marketing (BAM) program is typically a three-year advanced diploma designed to train students as marketing leaders. It combines core business management principles with specialized marketing strategies, including digital marketing, branding, sales, and market research. This three-year advanced diploma program prepares you to be a marketing leader. Student will learn to develop and execute marketing strategies for products and services, while being creative and analytical to build a loyal customer base through unique approaches. The learning will be enhanced by innovative techniques like problem-based learning and real-life projects. They will develop skills in: • Technical proficiency
• Analytical skills
• Problem-solving
• Critical thinking
• Leadership
This program offers a co-op work term option for valuable hands-on experience. Co-op students can participate in terms if they meet eligibility requirements and can transfer to the non-co-op stream anytime.
About this course
- Institution
- Seneca Polytechnic - Newnham Campus
- Where
- Toronto, Canada
- Level
- Diploma
- Length
- 36 months
- Tuition
- CA$17,771.00
- Application fee
- CA$90.00
Published as Seneca Polytechnic - Newnham Campus publishes it, through ApplyBoard, and not checked by Go Study — ask us and a consultant will confirm any of it with the school.
Intakes
- Starts September 1, 2026 · apply by September 1, 2026
- Starts January 1, 2027 · apply by January 1, 2027
- Starts May 1, 2027 · apply by May 1, 2027
- Starts January 1, 2028 · the school has not published an application deadlinenot confirmed by the school
- Starts May 1, 2028 · the school has not published an application deadlinenot confirmed by the school
- Starts September 1, 2028 · the school has not published an application deadlinenot confirmed by the school
Entry requirements
The requirements for this course are not published yet. Ask us and we will confirm them with the university.
Photographs
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