Master of Science - Digital Marketing Management

University of Westminster - Marylebone

What you will study

The world of marketing has been transformed by digital technology, making it easier and cheaper to target customers and track buyer behaviour online. Employers need graduates ready to work in data analysis, marketing automation, user experience and content creation, some of the key skills students will learn on the Digital Marketing Management MSc. Whether students are already a marketer seeking to specialise in this fast-changing area or perhaps graduated in a different discipline and are now looking to change careers, this exciting course explores the theory, skills and attributes to prepare them for a career in digital marketing management. A digital marketing bootcamp during induction helps to bring everyone up to speed with key media, marketing tools and emerging trends in areas such as content marketing, machine learning and AI, before studying the psychology of the digital consumer, exploring customer journeys and experiences and taking disruptive innovative approaches.

About this course

Institution
University of Westminster - Marylebone
Where
London, United Kingdom
Level
Master
Length
12 months
Tuition
£20,000.00

Published as University of Westminster - Marylebone publishes it, through ApplyBoard, and not checked by Go Study — ask us and a consultant will confirm any of it with the school.

Intakes

Entry requirements

As the university states them. Whether you meet them depends on your own results — ask us and a consultant will check with you.

English
  • PTE: 59 overall or above
  • IELTS: 6.5 overall or above
  • TOEFL: 88 overall or above
  • Duolingo: 125 overall or above
Prior study
Bachelor

Photographs

We hold no photograph of this school. That is a gap in our catalogue, not a fact about the campus.

Interested in this course?

Tell us, and a consultant will go through the entry requirements with you, work out what you already have and what is missing, and take the application from there.

Reach a consultant

Talk to a Go Study consultant

Leave your name and a way to reach you, and a consultant will get in touch in the language you are reading this in.

A phone number, a Telegram username or an email address — whichever you use.

We use these details only to answer your enquiry.