Bachelor of Arts (Honours) - Business Management (Marketing)

The BA (Hons) Business and Management degree takes an interdisciplinary approach, blending business and management knowledge with the essential skills needed to succeed as a resilient, impactful and adaptable manager.

It encourages students to develop critical perspectives and build a professional and responsible mindset, whilst strengthening leadership and team working skills that will increase their appreciation of the roles managers undertake.

Embrace the entrepreneurial and intrapreneurial spirit to successfully navigate the evolving business landscape across various sectors – private, public, or third sector within organisations, or launching an enterprise.

The degree is taught from a global perspective through a curriculum that reflects the realities of international markets. Sustainability, corporate social responsibility and ethical decision-making are embedded throughout.

As well as the opportunity to gain valuable real-world experience through an experiential work or volunteering module in the second year, Cardiff Metropolitan offers an internship year in industry between year two and the final year. Past internships have included Deloitte, Admiral and the Wales Cyber Resilience Centre.

The degree gives students flexibility to specialise in areas of interest through a choice of five pathways: • Entrepreneurship • Finance • Human Resource Management • International Supply Chain and Logistics Management • Marketing