Bachelor of Arts (Honours) - Communication and Media (P900) (Placement Year)

Communication and media affects everything from identities on social media to global challenges such as 'fake news', political division, and climate change. Students will gain the expertise to understand, analyse, and produce effective communication strategies in the BA (Honours) Communication and Media course. They'll develop a critical understanding of the role the media plays in culture and society, ranging from the rise of the 'influencer' to the promotion of social issues. Students will explore communication theories that can be applied across any media platform including narrative structures and audience theories. Students will have the opportunity to work on live briefs with local charities such as Volunteer Centre Dorset, The Pantry Partnership, GECCO – Early Years Childcare Environment and Dorset Road Safety. They'll also be able to work at prestigious companies across a range of industries as placement students and graduates – including Nintendo, Adobe, Mercedes, and Walt Disney. Students will publish news and features across Bournemouth's student platforms: Fresher Publishing and Nerve Media. Students will explore and critically examine major theories of communication processes from different perspectives, and engage with relevant contemporary issues related to the study of communication. Students will examine the complexities and possibilities of language use in both oral and written communication, and across a wide range of media. In the final year, students will undertake original and independent research to produce a dissertation on a topic or problem of their choice, using a communication, humanities or social science approach.