Bachelor of Arts (Honours) - Business and Global Sports Management

Sport is a cultural phenomenon that is growing in influence – creating positive change, new industry sectors, and wider commercial opportunities. This course is designed for students who want to study business while exploring the commercial aspects of sport – from sponsorship to social change.

Students will build a solid understanding of business across all fields and sectors, at a university that champions international perspectives. Their specialist business sports modules will give students opportunities for classroom discussions and assignments around sports and regions with cultural and commercial significance.

Students will work on real industry briefs, collaborating with real organisations and brands. In their final year, students will have the freedom to choose a topic area for their final year project, which can be in sports – or any business subject.

If students have a passion for business and sports, this course will open up a wide range of career possibilities – from sports operations and management to PR and sports journalism, sponsorship and merchandising, strategy and finance.