Bachelor of Arts (Honours) - Marketing

Program Description With thousands of businesses competing on a daily basis, marketing has become a critical management function. It places businesses in the consumers mind in order to gain competitive advantage.

Marketing is a fun, dynamic, competitive and creative environment to work in. Nottingham Trent University's Marketing course is designed to meet the needs of fast-paced marketing careers across all organisational sectors and will ensure that students' skills and competencies are right up to date when they enter the job market.

Students will take specialist modules in key areas such as buyer behaviours, communications, digital, strategy and innovation, and implement the theory they learn in modules and assessments and through industry placement opportunities, business competitions or enterprise projects.

This course gives students the chance to graduate with more than just a degree, through Nottingham Trent University's recognition with the Chartered Institute of Marketing (CIM) and the Market Research Society (MRS). Depending on the modules the students take, students could graduate with a Certificate in Marketing and Social Research, a CIM Certificate in Professional Marketing or a CIM Diploma in Professional Marketing in addition to up to four Google Academy qualifications.

This gives students the opportunity to graduate with additional professional qualifications which will give them an edge in the jobs market, ensuring that they have the industry relevant skills, knowledge and theory employers are looking for.

This course can be studied over three years full-time or four years with a placement and offers all students the opportunity to gain industry experience or travel overseas to study abroad in one of Nottingham Trent University's partner universities with their unique opportunities scheme.

This cutting edge, practical course has been designed to give students the best possible preparation for a career in marketing.