Integrated Foundation - Bachelor of Science (Honours) - Consumer Behaviour and Marketing (CN88)

University of Reading

What you will study

Humans live in a consumer-driven society. This BSc Consumer Behaviour and Marketing with Foundation course enables students to develop core academic skills and understand how consumers think, and how this is essential to marketing and the formulation of policy.

This four-year program includes a foundation year that leads directly into the three-year BSc Consumer Behaviour and Marketing course. It provides an excellent route to a degree in marketing if students do not have the typical entry requirements.

The foundation year will provide students with the skills and knowledge to succeed at university. They’ll develop core skills in academic study, writing and research. The subject-specific studies will focus on basic principles in:

• mathematics • business management • economics • psychology.

Students' learning will be delivered through a combination of lectures, tutorials, practical classes and workshops.

About this course

Institution
University of Reading
Where
Reading, United Kingdom
Level
Bachelor
Length
48 months
Tuition
£23,850.00

Published as University of Reading publishes it, through ApplyBoard, and not checked by Go Study — ask us and a consultant will confirm any of it with the school.

Intakes

Entry requirements

As the university states them. Whether you meet them depends on your own results — ask us and a consultant will check with you.

English
  • PTE: 69 overall or above
  • IELTS: 6.5 overall or above
  • TOEFL: 88 overall or above
  • Duolingo: 125 overall or above
Prior study
Secondary school

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